Why Personal Branding is Key for Inbound Marketing

August 23, 2024 - 1 minute read - LinkedIn, LinkedIn Strategy, LinkedIn Tips

Inbound is changing.

Personal branding is at the forefront.

In this clip from the Attributed Podcast by Dreamdata with Laura Erdem, I share why most companies are missing the mark on inbound.

Sure, 10 years ago it was all about the company voice.

Now, you need those faces behind your brand front and center.

Buyers trust experts, not logos.

To be successful at inbound, your company needs to work in tandem with its people.

Empower them to build a powerful personal brand.

Give them the authority to be the experts in your field.

When this is done right, the results are undeniable:

⇒ More trust

⇒ More Leads

⇒ Stronger Relationships

⇒ Higher Conversions

Listen to the full podcast here.

Personal branding MUST be at the forefront of your strategy for 2025.

If you are curious how we can help you drive more revenue via LinkedIn, reach out to us here.

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