The Standout LinkedIn Profile Section That You May Be Neglecting

March 31, 2021 - 1 minute read - LinkedIn, Thought Leadership

Attention CEOs, VPs of Marketing, and VPs of Sales:

If your company is leveraging LinkedIn in any way to build brand awareness and a sales pipeline, please please do not neglect the power of an optimized profile.

That includes optimizing the Experience section. 

A lot of people think that if they have their About section filled out, then they are good to go.

The problem with that is they are missing out on a huge opportunity to:

  1. Show up in more keyword searches on LinkedIn
  2. Build even more credibility, trust, and clarity with new connections
See also  How Often Should You Update Your LinkedIn Profile?

So if your team is prospecting on LinkedIn, posting content, building relationships, and becoming a part of the conversation, they NEED to have a fully optimized LinkedIn profile. 

Watch this 47-second video to learn more about what you should include in your Experience section on your profile. 

Then, get to work on your profile!

For even more valuable insights, be sure to subscribe to my weekly newsletter, LinkedIn Insiders. I share the latest trends and updates, and how to leverage LinkedIn to its full potential.

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