Why Having A Content Strategy Is Key To Becoming A Thought Leader
October 10, 2020 - 1 minute read - LinkedIn, Thought LeadershipPosting valuable content does NOT make you a thought leader.
It’s so much more than that…
…if you actually want it to work.
There’s one aspect of thought leadership that I would argue is even more important than meaningful content.
Yet, so many people don’t do it.
Instead, they end up pumping out a bunch of great content and wonder why it’s not getting traction…. why it’s not leading to new opportunities.
All because they forget about this one crucial element.
Watch my 1-minute video to find out what it is.
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Tags: content marketing, LinkedIn content, LinkedIn Marketing, strategy, thought leadership