Out With The Old, It’s Time To Rethink Your Brand Here’s How
December 8, 2023 - 1 minute read - LinkedIn Content, LinkedIn Content StrategyMarketing teams are still trying to attribute “revenue” to specific “content.”
It doesn’t work that way.
Want to know the magic behind consistent growth on LinkedIn?
(And social media in general).
Don’t go away.
ONE amazing post isn’t what drives revenue.
It’s a culmination of building your company’s brand.
Which includes:
✅ Posting consistent, valuable content.
✅ Having an active presence on social media.
✅ Encouraging your team to build their brand on LinkedIn.
✅ Investing in your team’s LinkedIn skills.
When you do this, you’ll get a constant source of inbound leads.
From everywhere.
Hence the term “dark social.”
So, start embracing the bigger picture.
Because when you do, people will see your brand “everywhere.”
We partnered with Mandy and the Mod Girl Marketing team to help take our brand to the next level. We immediately saw an increase in LinkedIn activity and saw incredible growth across all social platforms. My colleagues even joke that they see me and Caliber Military everywhere 🙂 – Bryan Bergjans, Caliber Home Loans
If your company is ready to elevate its team and start generating consistent revenue from social, send me a message.
Tags: brand, Content Strategy, Linkedin, mod girl, personal brand, Social Media