Amazon Marketing Strategies For E-Commerce Businesses – Podcast
February 3, 2022 - 1 minute read - Marketing Strategy, PodcastHave you ever done any marketing on Amazon?
Just like Google, you can land on page one on Amazon…if you have the right strategies in place.
In this DigitalMarketer podcast episode, I sat down with Michelle Barnum Smith, Chief Executive Officer at Easybot, to discuss the best marketing strategies for the Amazon Marketplace.
Michelle has worked with and trained thousands of Amazon sellers to help them improve their listings, drive external traffic and make more money.
In short, Michelle is a bit of a genius when it comes to Amazon.
Here’s just some of what we discuss in this episode:
– The best tools for helping you decide which keywords you want to be positioned for
– Ways to drive your external audience to Amazon
– What you need to know about Amazon’s Brand Referral Bonus (BRB) program
– Surprising trends for Amazon in 2022 (hint: their biggest competitor is YouTube)
Listen on Apple Podcasts here.
Listen on Spotify here
Have you marketed or sold anything on Amazon? How was your experience?